From Australia's Most Trusted Digital Marketing Consultant
Ben Scemma
Senior Growth Marketing Manager, Lightspeed
David was also able to increase the volume of marketing and sales-qualified leads while maintaining a healthy ROI.
James
Director Of Legal Operations, Legal Services
David has been the key driving force behind the significant ROI in both the financial aspect and perspective.
Niek Dekker
Head of Marketing, Eftsure
I can't share the specific results, but David was able to double lead flow while bringing the cost per lead down.
Siobhan Ashleigh
Head of Marketing HowToo
Their deep understanding of digital advertising channels and the B2B marketing space was impressive.
Finally, a Google Ads course that shows you exactly how to get more leads on Google step-by-step.
Even if... you’ve struggled with Google Ads in the past
Even if... you’re new to PPC
Even if... you’ve thought to yourself “Google Ads is too expensive”
Even if... you're overwhelmed with no idea where to start
Meet Your Instructor: David Fei
I transform digital marketing programs through a unique mix of execution, training and advisory. Leverage over 11700 hours of execution expertise and a portfolio of proven strategies for multiple industries.
Dear Google Ads Enthusiast:
Hi, I’m David Fei.
Over the last 10 years, I’ve been honing my skills in Google Ads. More specifically, I’ve specifically chosen to specialise in lead generation.
As you’ll see in a minute, I recently developed a Google Ads system that actually generates quality high intent leads.
But you might be surprised to hear that, before I figured out the secret to high intent leads, I struggled with Google Ads and spent a lot of advertising dollars.
My First Foray Into Google Ads Spent Lots Of Money
I started my career in an agency.
Like most people, I knew Google was going to be the best thing since sliced bread and revolutionize digital marketing.
So I did whatever I could to learn about Google Ads.
I joined Google Competitions.
I followed more senior marketers like a lost puppy.
I launched my own websites and ran Google Ads campaigns.
I wrestled over some accounts with massive budgets.
But I quickly noticed something.
The massive budgets agency got to play with worked great for big brands.
But what about the smaller businesses or ones without million dollar budgets?
That’s when I decided to hop off agency and hunker down in start ups and small businesses to test some real grass roots strategies.
Then I discovered something surprising……
Then — BAM! — I Had a Breakthrough
After years in the start up and small business space, I FINALY discovered a system that worked and scaled without the need for a massive budget from the get go.
I realized that:
Most people think Google Ads is now too expensive to pursue. That is true if you follow the playbooks and bid on the same keywords as your competitors. Instead, I’ve discovered that there are certain TYPES of “intent” that generates results even Google is not able to forecast.
AND MOST IMPORTANT OF ALL, YOU NEED TO STRATEGICALLY STRUCTURE YOUR CAMPAIGNS TO LEVERAGE THIS INTENT.
I turned this “light bulb moment” into a system that grew triple digit revenue growth for multiple clients within 6 months.
That’s When I Asked Myself: “Could This System Work for Other People Too?”
I was up 4 for 4 with my unique Google Ads system.
But I wanted to see if my system could help other people too.
So I turned my new approach into a step-by-step Google Ads Lead Generation training course.
I've worked with over 100+ of the fastest growing accounts and organisations in Australia.
Introducing Google Ads Lead Generation Mastery.
In-Depth Google Ads Training
No fluff or theory. Just actionable materials to get you intent-driven leads within a week.
All About Revenue
If you only want to generate a bunch of emails and count them as leads. This course is not for you. This course is engineered to teach you to deliver leads that drive REVENUE.
The Latest Best Practices
I continue to work in the field and update my courses as strategies get outdated.
Designed For Doers
Designed for anyone willing to jump into Google Ads and make some changes.
A Peek Inside of the Course
Here’s a sneak preview of what you’ll learn in Google Ads Lead Generation Mastery
Lead Generation Strategy
Demand generation and demand capture strategy
Fit Google Ads into an omnichannel strategy and hit your prospects from all angles.
The FStep Technique: my go-to Google Ads strategy.
How to Do Keyword Research
Why obvious keywords don’t work anymore… and what type of keyword works 10x better.
How to find “inferred intent” keywords that your competition doesn’t know about.
The #1 mistake 99% of people make with keyword research (and how to avoid it).
Optimizing Performance The Right Way
Why you need a scalable landing page expansion process and the way to do it.
The exact step-by-step process I used to optimize performance.
How to leverage, clean and nurture data to feed to Google.
Journey Towards Revenue
Scripts, processes and checklists that help you make money from your leads
The secret to obtaining revenue FAST.
How confidence intervals helps you make data driven choices.
Next Level Google Ads Training
Lifetime Updates
Get access to updated and upgraded versions of the program no extra charge.
Direct From The Field
Learn from practical examples and gain real life exposure.
Lifetime Access
You get access to the material for life.
Proven System
A proven system that works.
At Your Own Pace
No need to rush. You can take the course on your own schedule.
Comprehensive
Covers all areas that impact lead generation including topics outside of Google Ads.
Advanced Strategies
Strategies you can only learn from practitioners.
Bonus Material
Learn how to master conversion rate optimization, list building, website optimization and more…
Join Waitlist
Fill out the form below, and we will be in touch shortly.
I’m a seasoned Digital Marketing Consultant with over 11,700 hours of hands-on platform experience. Let’s discuss how I can help you unlock the full potential of your digital marketing.